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Why hire a Benefit Auction Specialist?

When an auctioneer agrees to work a charity auction, he is taking on a large responsibility.

As the legendary Walter Britton says,

“When performing an auction to benefit a charity, the presence of a little voice within always echoes: Do more! Do better! Give more! Keep going! Get one more dollar! One more Dollar! Another dollar!”

It is for this reason, I, Jerry Floyd, attended the Benefit Auction Specialist seminar held by the National Auctioneers Association for the BAS Certification. When trying to raise funds for a family that has lost everything, or a church that needs funds to help others, or a yearly local charity event, I want to leave there knowing that I have done everything to bring the most money for that cause.

All aspects of the auction marketing method apply to benefit auctions, large and small, and must be utilized if maximum revenue potential is to be realized. Targeted promotion to get the right buyers to attend, details and disclosures about the items being sold, sources for donated items, planning or staging of the nights events, qualified ringmen known as bidspotters that energize the audience, and a talented auctioneer who reads and interacts with the crowd and helps them to bid, are all essential to a successful charity event that generates that most possible money for the client.

The most successful benefit auctions are the result of many weeks or months of planning and consultations between the Benefit Auction Specialist and the client. Every detail of the night, including as to when each course should be served, needs to be orchestrated. Hence, a Benefit Auction Specialist is a must.

The staff at Prime Equipment and Auction Company will provide the following services to ensure an evening of fun, entertainment, and monetary success for your next charity event:

  • A professional Auctioneer
  • Two to five professional Ringmen (bidspotters)
  • Professionally printed, pre-numbered, bidder cards
  • Catalogs with pictures of items being sold
  • Silent Auction Bid Forms
  • Posting on the Auction Calendar of our website with a link to your organization’s website auction event.
  • Pre-auction counseling on the dos and don’ts for a successful auction
  • Computerized clerking with up to three computer stations for registering attendees, processing invoices, and providing post auction reports of sale results to the organization.
  • “Charity is, indeed, a great thing, and a gift of God, and when it is rightly ordered, likes us to God himself, as far as that is possible; for it is charity which makes the man.” ... St. John Chrysostom

    To set up a free initial consultation meeting, please call us at 903-763-5060 ext. 1 or email info@prime-equipment.net.

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